Dieter Rams (born May 20, 1932 in Wiesbaden, Hesse) is a German industrial designer closely associated with the consumer products company Braun and the Functionalist school of industrial design. He is the most important and influential designer of the post war era. As head of design at Braun he revolutionized the design of domestic technology and developed a design language that married technical innovation with a strict formal and functional elegance.

Rams studied architecture at the Werkkunstschule Wiesbaden as well as learning carpentry from 1943 to 1957. After working for the architect Otto Apel between 1953 and 1955 he joined the electronic devices manufacturer Braun as an architect and interior designer but became chief of design in 1961, a position he kept until 1995. In his forty-year stretch at Braun he designed (or oversaw the design of) hundreds of products from audio equipment, coffee makers, calculators and cigarette lighters to electric shavers. Continue reading